Our Website Pageviews by Country

We are: Helping The World Learn How to Forgive in 4 Easy Steps. We do this by actively promoting, via online advertising campaigns, a free ebook, The Four Steps to Forgiveness. We do this in multiple languages. In 2017 our website has had not far off 1 Million page views (832,008 to be exact) and over 40,000 downloads (actually 40,885) of the various language versions of free ebook The Four Steps to Forgiveness.

Many people want to be better at forgiving, but the don’t know how. They might not know where to even start. The religions of the world have done a very good job of teaching us that we ought to forgive; but they have not done such a good job of teaching us how.

The GFI (Global Forgiveness Initiative) is about the “how” – spreading a practical forgiveness method (The Four Steps to Forgiveness) which anybody can use not matter their religion or philosophy – or even if they have no religion or particular philosophy. Our goal it to spread forgiveness in as many languages as we can and to make forgiveness technique as freely and widely available as we can.

To this end, we have had the ebook The Four Steps to Forgiveness professionally translated into over 20 languages. You can get it here. In the months ahead we will be expanding on our material, offering courses, and so on. We will be looking to partner with other organisations and projects to promote forgiveness globally.

Our Income:

Update: we recently started fundraising and accept donations here please.

Most of our income currently comes from the royalties from the sale of the book Forgiveness is Power. Our Trustee William Martin donates 100% of any and all income, royalties, affiliate fees, etc., to support our work.

We also received a Google Ads Grant through Google for Nonprofits. This allows us to spend a substantial amount each month on advertising Forgiveness on the Google search engine.

Our Founder


William Martin: Chairperson and Treasurer.

(please remove spaces to use)
Email: wmartin @ globalforgivenessinitiative . com

William is an internationally published author and workshop leader. His book Forgiveness is Power is published by: Inner Traditions, USA (ISBN: 9781844096282), in India (Vikas Publishing, ISBN: 9789325975170), in Traditional Chinese via Taiwan (Trojan Culture, ISBN: 9789863591184) and in Simplified Chinese in Mainland China (Beijing United Publishing co., LTD ISBN: 9787559606006).

Our official purpose is: The advancement of human rights, conflict resolution or reconciliation by promoting the benefits and the practice of forgiveness in multiple languages.
Global Forgiveness Initiative, Scottish Charity Number: SC045990.

Address: William Martin, Global Forgiveness Initiative, Findhorn Foundation Cluny Hill, St Leonard’s Road, Forres, UK. IV36 2RD